Descripción de la oferta
At The Trading Pit, we’re on a mission to empower talented traders to achieve financial independence.As our CRM Manager, you will own the customer lifecycle and elevate our CRM strategy with HubSpot at its core. Your work will directly impact lead‑to‑client conversion, customer retention, and lifetime value, helping us scale faster while building a trusted and transparent brand.This on‑site role requires both strategic vision and hands‑on execution. You’ll design, implement, and optimize lifecycle campaigns, ensuring every trader receives the right message at the right time, through the right channel.A high English‑speaking level is required. You will report to the Performance Lead.Key ResponsibilitiesCRM Strategy & Execution: Design and implement a global CRM strategy focused on conversion, retention, and reactivation across HubSpotLifecycle Journeys: Build and optimize automated flows (welcome, onboarding, abandoned cart, post‑purchase, winback…)Lead Nurturing: Develop and continuously improve nurturing programs that shorten time‑to‑purchase, boost conversion from lead to client, and create a smoother purchase journeyData‑Driven Personalization: Use customer data, segmentation, and behavioral triggers to create contextual, personalized experiencesPerformance & Optimization: Own CRM reporting (open rate, CTR, CR, revenue impact, LTV, cohort analysis, time to purchase). Run continuous A/B tests on subject lines, content, timing, and targetingAnalytics & Insights: Analyse CRM performance across touchpoints to uncover insights and drive optimisations using tools like Looker Studio, Amplitude, and GA4HubSpot Ownership: Ensure technical excellence: data integrations, lifecycle stages, lead scoring, compliance, deliverability monitoringCross‑Functional Collaboration: Partner with Product, Devs, Data, and marketing team to align CRM with broader marketing and business goalsCustomer Value & Retention: Develop strategies to reduce churn and increase customer lifetime value through tailored post‑purchase and educational communicationsRequirementsExperience: 6+ years in CRM in B2C fintech or e‑commerceHubSpot Expertise: Advanced, hands‑on experience with HubSpot (automation, segmentation, reporting, data integrations)Lifecycle Mastery: Proven track record designing and optimising multi‑channel CRM journeys with measurable business impactData‑Driven: Strong analytical skills; comfortable building and interpreting CRM dashboards (conversion, revenue, LTV, CAC)Cross‑Functional Skills: Ability to collaborate with tech, data and creative teams; experience bridging marketing and productStrategic & Hands‑On: Capable of both defining CRM roadmaps and executing campaigns end‑to‑endLanguage: Fluent English required; Spanish is a plusDetail Orientation: Highly structured and quality‑driven, ensuring flawless delivery across projectsStart‑Up Mentality: Understands the pace, dynamics, and mindset of a start‑up, able to execute quickly, adapt to change and thrive in a fast‑moving environmentAvailability: Must be available for a fully on‑site position at our office located at Paseo de la Castellana 18, MadridPreferred SkillsExperience managing content workflows and creative production processStrong stakeholder management skills, comfortable liaising with senior leaders and external partnersProblem‑solving mindset and adaptability to shifting prioritiesWorking with Us, You Should Expect the FollowingCasual dress code: relaxed yet professional work environmentFriendly atmosphere: collaborative team that values innovation and resultsGlobal environment: collaborate with an international high‑performing teamOpportunities for Personal Growth and DevelopmentImpact from day one: own CRM in a fast‑growing fintech and play a pivotal role in our successInnovation & autonomy: shape the future of our lifecycle marketing with freedom to test, learn, and optimiseCareer growth: opportunity to scale with us as we expand globallyContinuous training & professional development to stay on the cutting edge of CRM marketingSeniority LevelMid‑Senior levelEmployment TypeFull‑timeJob FunctionMarketingReferrals increase your chances of interviewing at The Trading Pit by 2x#J-18808-Ljbffr