Descripción de la oferta
Our client is looking for a person with strong understanding of the Search ecosystem, including SEM, SEA, SEO and emerging AI-driven search environments.
Key Responsibilities:
Support the development and scaling of the Generative Engine Optimization (GEO) strategy across brands and markets, ensuring consistent adoption of frameworks and best practices.
Coordinate the onboarding of new brands and markets into GEO initiatives and ensure alignment with global search guidelines.
Support GEO reporting frameworks.
Contribute to the development of the One Search Playbook, integrating SEO, SEA, GEO, feeds and audience strategies into a unified search approach.
Support the strategic collaboration with Google and key technology partners to drive search innovation and capability development
What We're Looking For:
Strong understanding of the Search ecosystem, including SEA, SEO and emerging AI-driven search environments
Excellent project management skills, with the ability to coordinate multiple global initiatives simultaneously.
Strong analytical mindset and data-driven thinking, with the ability to translate performance data into clear insights and recommendations.
High level of organization and attention to detail, capable of managing complex projects with multiple stakeholders
Specific Knowledge required:
Strong knowledge of Search marketing platforms, particularly Google Ads and the broader search advertising ecosystem
Understanding of SEO principles, tools and methodologies, including keyword analysis, technical SEO and performance monitoring.
Experience working with feed management systems and product data optimization.
Understanding AI-powered search trends and generative search environments.
Advanced knowledge of Excel, PowerPoint and data analysis tools.
Conditions:
Duration: 2026
Start Date: ASAP
Let op: vacaturefraude
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