Join Our Gaming Community!We are BetWarrior, an innovative gaming company based in Barcelona and Buenos Aires, passionate about making gaming entertaining and socially acceptable. We are looking for a Head of CRM to oversee our CRM functions, enhance customer management, and improve overall consumer experience.What You Will Do:Monitor customer relationships through CRM systemsEnsure effective sales funnels via CRMDevelop marketing techniques to attract new customersImplement strategies to retain existing customersManage multi-channel marketing campaignsInnovate methods to meet customer needsTrack marketing metrics and analyze trendsOrganize promotional events for customer outreachSelect suitable CRM softwareConduct market research on trends and competitorsManage CRM budgetOversee CRM and loyalty strategies for all segmentsCollaborate with stakeholders to maximize data potentialSet and review KPIs regularly against strategic goalsRequirements:Minimum 5 years of leadership experience in the gaming industryInspirational leader with experience managing complex CRM strategiesExpertise in multi-channel marketing, targeting, journey building, and A/B testingProven track record in developing CRM and loyalty strategiesExperience working with third-party agenciesStrong analytical skills, data-driven mindset, and experience in database marketingAbility to interpret marketing data and create actionable reportsOur Values at BetWarrior:TAKE RESPONSIBILITY: For actions and progressBE FAIR: Treat others as you want to be treatedSTRIVE FOR EXCELLENCE: In performance and productsBE CURIOUS: To learn and growEMBRACE INNOVATION: Explore creative opportunitiesHAVE FUN: Make gaming entertaining and work exciting
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