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Position: Technical SEO Specialist / WebmasterLocation: Barcelona, SpainJob type: Full-timeContract type: Full-time permanentStart date: At your earliest convenienceAbout the CompanyFounded in 2015, ZAGA Centers has become a leader in zygomatic implants. Its focus is on research, training, community, and patient information. The network of ZAGA Centers now comprises over 75 centers worldwide. Its patient portal, Smile24h.com, provides educational resources in more than 18 languages. ZAGA Centers also manages a portfolio of brands, including Smile 24h, Dental 3D Models, and the Edentulism Conference.About the JobWe're seeking an SEO expert with first-hand experience with content creation and technical SEO optimization to join our ZAGA Centers headquarters Marketing Department. The candidate will collaborate closely with the marketing team to:Develop and optimize content aligned with the marketing strategy across all brands, with the primary focus on Smile 24h.Maintain and optimize the performance of websites across the Company, with the primary focus on Smile 24hRequirements2+ years of technical SEO experience or equivalent Proficiency in both written and spoken English; knowledge of Spanish is appreciatedExperience with the creation of SEO-optimized content (blog posts, conversion pages, educational content, etc.)Familiarity with SEO and CMS tools: SEMRush, Ahrefs, WordPress, Gutenberg, Elementor, Yoast SEO, RankMath SEO, Screaming FrogHands-on experience with website technical configuration and maintenance Working experience with Google Analytics, Google Search ConsoleBasic working knowledge of HTML, CSS, and JavaScriptAbility to conduct SEO audit and analysis to draw actionable insightsAbility to identify and resolve technical issues that might be affecting the website's performance or UXA drive to stay updated on the latest best practices in SEO and the ability to apply themExperience with the WPML plugin or in managing a multilingual website is a plusPrior experience in the healthcare sector is valued but not essentialResponsibilities:Optimize existing pages on the company's websites, ensuring they meet the latest SEO standards and practices, including AI optimizationPropose and produce SEO-optimized content based on KW research, with support when requiredPrevent and fix technical issues that may arise and affect web performance or UX Maintain a multilingual website powered by WPML in 18 languagesCollaborate with freelancers to ensure the content is translated and optimized with the correct keywords for each specific languageConduct keyword research, and propose and execute external linking strategies Create thematic clusters and content for all stages of the funnel, optimized for AIWork closely with the marketing team to align SEO strategies and social media with specific marketing objectivesConduct website audits and competitive analysis to identify opportunities for improvementImplement markup schemas, optimize web structure speed performance, and improve indexingImplement SEO strategies using WordPress, Gutenberg, Elementor, SEMRush, etc.Audit and analyze the performance of the company's websites regularly Propose and implement on-site and off-site SEO tactics aligned with the overall marketing strategyGeneral marketing support for daily tasksAssist during company-organized events (courses, conferences)To be the right candidate for this position, we do not expect you to have everything figured out; however, we look for someone who:Is not afraid to dive into technical aspects and take ownership of the administration and maintenance of the websiteHas a positive attitude and teamwork spiritIs always on top of their responsibilities, making sure to get the work done well and on time Is proactive and resolutionalHas a keen eye for detailIs eager for learningShows integrity What We Offer:26K €/year grossPrivate health insuranceA collaborative work environment where your creativity and ideas are valuedOpportunities for learning and gaining hands-on experience in various disciplines within the digital marketing field and event organizationCool team-building activities throughout the yearCoffee and tea at the office
