Descripción de la oferta
We are looking for a Field & Events Marketing Specialist to coordinate B2B marketing initiatives and manage business-focused events within an international SaaS environment. This role combines end-to-end event management, multi-market campaign execution and collaboration with sales and marketing teams across five countries. The ideal candidate is a hands-on professional who can independently turn marketing objectives into measurable business outcomes.ResponsibilitiesManage B2B events from planning to post-event evaluation, including conferences, trade shows, sponsorships and customer meetings.Coordinate event agencies, suppliers, venues, logistics, communication materials and budgets to ensure successful delivery.Execute field marketing campaigns across international markets, working with sales, Product Marketing, Content and CRM teams.Develop and coordinate event promotion and webinar campaigns, including email marketing, registration processes and attendee acquisition.Manage industry association partnerships and sponsorship activities, identifying new opportunities for engagement and lead generation.Track campaign performance, maintain lead and attendee records in HubSpot, and report on qualified attendees, meetings and pipeline impact.RequirementsApproximately 3–5 years of experience in field marketing, event marketing or marketing operations, preferably in B2B environments.Proven ability to manage events independently, including budgets, suppliers, logistics, audience acquisition and performance measurement.C1 English proficiency, both written and spoken, alongside fluent or native Spanish.Practical experience with email marketing, webinars, professional social media and campaign coordination.Strong project management, stakeholder communication and supplier coordination skills, combined with advanced Excel capabilities, including pivot tables, lookups and data cleaning.Valuable: Experience in B2B SaaS, international marketing, account-based marketing (ABM), industry partnerships, HubSpot, Apollo, Clay, Sales Navigator, Asana, Zoom, Teams, ON24, Canva, PowerPoint or AI-assisted workflows, and knowledge of French or Italian.Salary range: Up to 40kHybrid working model: 3 days per week at the office in Sant Cugat del Vallès, Barcelona, and 2 days working remotely.International exposure through marketing initiatives across five markets, with occasional business travel for events.Collaborative marketing environment undergoing transformation, with opportunities to contribute to international expansion and brand development.
#J-18808-Ljbffr
